Ad Campaign – Cheryl’s Organizing Concepts

The Challenge

Cheryl’s Organizing Concepts has been using utilizing Google Adwords and Bing Ads since March 2014. Although the ads were live and kept up to date, Cheryl experienced high costs with minimally effective outcomes. She hired us to critically evaluate and improve advertisements. A privacy policy also needed to be established on the website to comply with pay per click standards. Additionally, there was no conversion tracking, leading to around 90% of wasted budget/clicks.

SERVICES
Assessment of current state of ad campaign
Recommendations to improve cost per click, conversions and tracking
Conversion tracking has been implemented correctly, now we can understand exactly how our money is affecting our leads.

ClientCheryl's Organizing ConceptsLinkcherylsorganizing.com